Data verified September 25, 2026
Apollo.io vs Reply.io
Apollo.io is cheaper at entry level for one seat (cheapest paid plan): $49 per month against $59. Apollo.io wins 2 of our 8 comparison points, Reply.io wins 2.
Data verified · Sources: Apollo.io pricing, Reply.io pricing, Methodology
Verdict
Who wins, point by point
| Dimension | Apollo.io | Reply.io | Winner |
|---|---|---|---|
| Cheapest paid plan for 1 seat (per month) | $49 (Basic, billed annually) | $59 (Email Volume – 1,000 active contacts, billed monthly) | Apollo.io |
| Cheapest paid plan for 5 seats (per month) | $245 (Basic, billed annually) | $179 (Email Volume – 10,000 active contacts, billed monthly) | Reply.io |
| Free plan | Yes: Free | Not published | Not comparable |
| Email sender limit | 15 | Unlimited | Reply.io |
| Warmup included | Not published | Yes | Not comparable |
| Email verification | Not published | Add-on | Not comparable |
| CRM | Included | Not published | Not comparable |
| G2 rating | 4.7 (9,694 reviews, 2026-07-25) | 4.6 (1,476 reviews, 2025-08-25) | Apollo.io |
The differences
What the numbers say
For 1 seat, Apollo.io's cheapest paid plan costs $49 per month against $59.
For 5 seats, Reply.io's cheapest paid plan costs $179 per month against $245.
Reply.io lets you connect unlimited email senders against 15 for Apollo.io.
Apollo.io rates 4.7 on G2 against 4.6.
We cannot compare free plan, warmup included, email verification, CRM, because at least one of the two vendors does not publish it.
Every plan
Plan by plan, side by side
Apollo.io: 5 plans
| Free | Basic | Professional | Organization | Custom / Enterprise | |
|---|---|---|---|---|---|
| Price, billed monthly | $0/mo | Not published | Not published | Not published | Custom |
| Price, billed annually (per month) | $0/mo | $49/mo | $79/mo | $119/mo | Custom |
| Email sender limit | Not published | Not published | 5 | 15 | Not published |
Sources: www.apollo.io/pricing, www.apollo.io/insights/apollo-vs-instantly
Reply.io: 18 plans
| Email Volume – 1,000 active contacts | Email Volume – 2,000 active contacts | Email Volume – 3,000 active contacts | Email Volume – 5,000 active contacts | Email Volume – 10,000 active contacts | Email Volume – 25,000 active contacts | Email Volume – 50,000 active contacts | Email Volume – 100,000 active contacts | Email Volume – 200,000+ active contacts | Multichannel | AI SDR Starter – 1,000 active contacts | AI SDR Starter – 2,000 active contacts | AI SDR Starter – 3,000 active contacts | AI SDR Growth – 5,000 active contacts | AI SDR Growth – 10,000 active contacts | AI SDR Enterprise | Agency Core | Agency AI SDR | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Price, billed monthly | $59/mo | $69/mo | $79/mo | $99/mo | $179/mo | $299/mo | $499/mo | $999/mo | Custom | $99/mo | $800/mo | $1,200/mo | $1,500/mo | $2,500/mo | $5,000/mo | Custom | $210/mo | $500/mo |
| Price, billed annually (per month) | $49/mo | $59/mo | $69/mo | $89/mo | $159/mo | $259/mo | $459/mo | $899/mo | Custom | $89/mo | $500/mo | $800/mo | $1,000/mo | $1,500/mo | $3,000/mo | Custom | Not published | Not published |
| Email sender limit | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | 5 | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Warmup: accounts warmed at once | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes | Yes |
| Emails per month | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published |
| Team seats | Not published | Not published | Not published | Not published | Unlimited | Unlimited | Unlimited | Unlimited | Not published | Not published | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | Unlimited |
| Unibox (shared reply inbox) | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Not published | Yes | Yes |
Sources: reply.io/pricing/
When to pick which
Pick Apollo.io if…
- Its pricing page targets enterprise teams, which Reply.io's does not.
- It wins on cheapest paid plan for 1 seat (per month), G2 rating.
Pick Reply.io if…
- Its pricing page targets agencies, high-volume sending, which Apollo.io's does not.
- It wins on cheapest paid plan for 5 seats (per month), email sender limit.
You ask, we answer
Common questions
Is Apollo.io cheaper than Reply.io?
Yes at entry level: $49 vs $59 per month for one seat.
How much warmup do Apollo.io and Reply.io include?
Apollo.io: not published. Reply.io: yes.
How many email senders can I connect to Apollo.io or Reply.io?
Apollo.io: 15. Reply.io: unlimited.
Do Apollo.io and Reply.io include email verification?
Apollo.io: not published. Reply.io: add-on.
Do Apollo.io and Reply.io have a built-in CRM?
Apollo.io: included. Reply.io: not published.
Which is rated higher on G2, Apollo.io or Reply.io?
Apollo.io: 4.7 (9,694 reviews, 2026-07-25). Reply.io: 4.6 (1,476 reviews, 2025-08-25).