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Data verified September 25, 2026

Apollo.io vs Salesloft

Apollo.io is from $49/mo billed annually; Salesloft is custom pricing only. Apollo.io wins 1 of our 8 comparison points, Salesloft wins 0.

Data verified · Sources: Apollo.io pricing, Salesloft pricing, Methodology

Verdict

Who wins, point by point

Apollo.io vs Salesloft: winner per dimension. "Tie" when equal; "Not comparable" when a vendor does not publish it.
DimensionApollo.ioSalesloftWinner
Cheapest paid plan for 1 seat (per month)$49 (Basic, billed annually)Not publishedNot comparable
Cheapest paid plan for 5 seats (per month)$245 (Basic, billed annually)Not publishedNot comparable
Free planYes: FreeNot publishedNot comparable
Email sender limit15Not publishedNot comparable
Warmup includedNot publishedNot publishedNot comparable
Email verificationNot publishedNot publishedNot comparable
CRMIncludedNot publishedNot comparable
G2 rating4.7 (9,694 reviews, 2026-07-25)4.5 (4,297 reviews, 2026-09-15)Apollo.io

The differences

What the numbers say

Apollo.io rates 4.7 on G2 against 4.5.

We cannot compare cheapest paid plan for 1 seat (per month), cheapest paid plan for 5 seats (per month), free plan, email sender limit, warmup included, email verification, CRM, because at least one of the two vendors does not publish it.

Every plan

Plan by plan, side by side

Apollo.io: 5 plans

Apollo.io: every sending plan compared, as published on www.apollo.io and in its terms and help docs
FreeBasicProfessionalOrganizationCustom / Enterprise
Price, billed monthly$0/moNot publishedNot publishedNot publishedCustom
Price, billed annually (per month)$0/mo$49/mo$79/mo$119/moCustom
Email sender limitNot publishedNot published515Not published

Sources: www.apollo.io/pricing, www.apollo.io/insights/apollo-vs-instantly

Salesloft: 1 plans

Salesloft: every sending plan compared, as published on www.salesloft.com and in its terms and help docs
Salesloft platform (custom quote)
Price, billed monthlyCustom
Price, billed annually (per month)Custom

Sources: www.salesloft.com/pricing

When to pick which

Pick Apollo.io if…

  • It wins on G2 rating.

Pick Salesloft if…

  • Nothing in the published data sets it apart.

You ask, we answer

Common questions

Is Apollo.io cheaper than Salesloft?

Not directly comparable: Apollo.io is from $49/mo billed annually and Salesloft is custom pricing only.

How much warmup do Apollo.io and Salesloft include?

Apollo.io: not published. Salesloft: not published.

How many email senders can I connect to Apollo.io or Salesloft?

Apollo.io: 15. Salesloft: not published.

Do Apollo.io and Salesloft include email verification?

Apollo.io: not published. Salesloft: not published.

Do Apollo.io and Salesloft have a built-in CRM?

Apollo.io: included. Salesloft: not published.

Which is rated higher on G2, Apollo.io or Salesloft?

Apollo.io: 4.7 (9,694 reviews, 2026-07-25). Salesloft: 4.5 (4,297 reviews, 2026-09-15).