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Data verified September 27, 2026

Snov.io review: pricing, limits and verdict

Snov.io is a cold email sequencer, lead database, CRM and LinkedIn automation tool. Its cheapest paid plan is Starter at $39 per month billed monthly, priced per workspace. In our default scenario (50 inboxes, 40 emails per inbox per day, 50,000 prospects) the full stack with Snov.io costs $627.47 per month, rank 7 of 14.

Data verified · Sources: Snov.io pricing, Methodology

Pricing

Snov.io plans and limits

Snov.io plans as published on 2026-09-27. Monthly and annual prices are shown separately, never mixed.
PlanBilled monthlyBilled annually (per month)PricedMailboxesEmails / monthActive leadsSource
Trial$0Not publishedper workspace1000Not published100pricing page
Starter$39$29.25per workspace1000Unlimited5,000pricing page
Pro S$99$74.25per workspace1000Unlimited25,000pricing page
Pro M$189$141.75per workspace1000Unlimited50,000pricing page
Pro L$369$276.75per workspace1000Unlimited100,000pricing page
Ultra$738$553.50per workspace1000Unlimited200,000pricing page
Custom UltraCustomCustomper workspace1000UnlimitedNot publishedpricing page

Every quote and add-on is on the Snov.io pricing page.

Real cost

Full stack cost with Snov.io

What a full cold email stack costs with Snov.io: sequencer + mailboxes + domains + warmup + verification + CRM.
ScenarioSnov.io planTotal / monthRank
Default: 50 inboxesPro M$627.477 of 14
solo founderStarter$87.743 of 19
agency with 10 clientsPro L$1,245.9311 of 13
SDR team of 5Pro S$322.203 of 14
500-inbox enterprise program—no published plan covers the scenario (contact sales)Not ranked

Features

What Snov.io includes

Snov.io features as stated on its own pages.
FeatureSnov.io
Mailboxes1000
Inbox rotationYes
Warmup includedYes
Email verificationIncluded
Built-in CRMYes
Lead databaseYes
AI writerYes
LinkedIn stepsYes
APIYes
White-label for agenciesNot published
GDPR / DPANot published
Free planYes
Free trialNot published
Source: https://snov.io/pricing

Verdict from the data

Pros and cons

What the data shows in its favour

  • Email warmup included
  • Email verification included
  • Built-in CRM
  • Built-in lead database
  • LinkedIn steps in sequences
  • Free plan available

Where it falls short or is unclear

  • Mailbox allowance tops out at 1000 on published plans

Ratings and positioning

4.5/5

Snov.io on G2 from 495 reviews (snapshot 2026-07-07).G2, verified

4.5/5

Snov.io on Capterra from 215 reviews (snapshot 2026-08-13).Capterra, verified
“Discover prospects with AI, enrich them with contact details, set up your outreach infrastructure with unlimited mailboxes and warmups.”
Research notes on Snov.io's pricing page

The pricing page has a Sales Suite tab (Trial, Starter, Pro S/M/L, Ultra, Custom Ultra), a LinkedIn Automation tab (account slots at $69/mo monthly or $62/mo annual, sold separately from every plan) and a Phone and Data Enrichment tab (one-off token packs, no prices in the fetched text). Sales Suite prices are the figures printed in the Compare plans table ($39 / $99 / $189 / $369 / $738) with '25% off for annual subscriptions'; the plan cards print 'Save $117/year' and 'Save $297/year' next to $39 and $99, which equals 25% of 12 monthly payments, so the printed prices are monthly and the discounted annual per-month figure is not printed anywhere in the text, hence price_annual_per_month is null. A '3-months -5%' toggle also exists and is not stored. The vendor calls its free tier 'Trial' but prices it 'Free / Join for free' with fixed allowances, so it is stored as a free plan; no trial length is printed for the Sales Suite (the LinkedIn Automation tab mentions '7-day access to all features'). Credits are a shared pool ('Credits can be spent on prospect search, email search and email verification. Each email verification and each prospect costs 1 credit'), so verification_credits equals the plan credits and the same number applies to finding emails. active_leads maps to 'Recipients' ('How many leads you can contact in a month'; follow-ups to the same recipient are free within the billing period); prospect storage is unlimited on every column. Mailboxes map to 'Senders' (unlimited); the number of accounts that can be warmed up at once is separate (1 / 3 / unlimited). LinkedIn automation is listed on the plan cards with an asterisk that slots are purchased separately, so includes.linkedin is false. Sales CRM, Unibox and Email AI are listed on the Starter and Pro cards.

You ask, we answer

Common questions

How much does Snov.io cost?

Snov.io's cheapest paid plan is Starter at $39 per month billed monthly, priced per workspace. Prices were checked on 2026-09-27 on Snov.io's pricing page.

Does Snov.io have a free plan?

Yes. Snov.io's pricing page lists a free plan.

Does Snov.io include warmup?

Yes. Snov.io lists email warmup as included.

Does Snov.io include email verification?

Yes. Email verification is included in Snov.io's plans.

How many mailboxes can I connect to Snov.io?

Up to 1000 on its largest published plan.

Is Snov.io cheaper than Outplay?

At entry level they cost the same: $39 per month.