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Data verified September 27, 2026

Instantly vs Reply.io

Instantly is cheaper at entry level for one seat (cheapest paid plan): $47 per month against $59. For a 50-inbox stack the full monthly cost is $865.12 with Instantly and $717.12 with Reply.io. Instantly wins 3 of our 8 comparison points, Reply.io wins 0, 2 are ties.

Data verified · Sources: Instantly pricing, Reply.io pricing, Methodology

Verdict

Who wins, point by point

Instantly vs Reply.io: winner per dimension. "Tie" when equal; "Not comparable" when a vendor does not publish it.
DimensionInstantlyReply.ioWinner
Cheapest paid plan for 1 seat (per month)$47 (Growth (Outreach), billed monthly)$59 (Email Volume – 1,000 active contacts, billed monthly)Instantly
Cheapest paid plan for 5 seats (per month)$97 (Hypergrowth (Outreach), billed monthly)$179 (Email Volume – 10,000 active contacts, billed monthly)Instantly
Free planNoNot publishedNot comparable
Email sender limit100 per workspace (Terms of Service; the pricing page says Unlimited)Unlimited on the pricing page (terms not yet checked)Not comparable
Warmup includedEvery connected sender on every Outreach plan; daily warmup volume not published; advanced warmup on Hypergrowth and upYesTie
Email verificationNot in Outreach plans: 0.25 credits per lead via a Credits plan (from $9/mo for 600 checks); bundles include creditsAdd-onTie
CRMSeparate CRM plan: $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not publishedNot comparable
G2 rating4.8 (4,063 reviews, 2026-04-22)4.6 (1,476 reviews, 2025-08-25)Instantly

The differences

What the numbers say

For 1 seat, Instantly's cheapest paid plan costs $47 per month against $59.

For 5 seats, Instantly's cheapest paid plan costs $97 per month against $179.

Instantly rates 4.8 on G2 against 4.6.

We cannot compare free plan, email sender limit, CRM, because at least one of the two vendors does not publish it.

Across a full 50-inbox stack (mailboxes, domains, warmup, verification, CRM), Reply.io costs $148 less per month.

$865.12

Full 50-inbox stack per month with Instantly.Cost calculator, verified

$717.12

Full 50-inbox stack per month with Reply.io.Cost calculator, verified

Every plan

Plan by plan, side by side

Instantly: 7 plans

Instantly: every sending plan compared, as published on instantly.ai and in its terms and help docs
Growth (Outreach)Hypergrowth (Outreach)Light Speed (Outreach)Enterprise (Outreach)Starter (Bundle)Scale (Bundle)Agency (Bundle)
Price, billed monthly$47/mo$97/mo$358/moCustom$94/mo$194/mo$555/mo
Price, billed annually (per month)$37.60/mo$77.60/mo$286.30/moCustom$85/mo$175/mo$500/mo
Email sender limit100 per workspace1100 per workspace1100 per workspace1100 per workspace1100 per workspace1100 per workspace1100 per workspace1
Warmup: accounts warmed at onceEvery connected sender (max 100)Every connected sender (max 100)Every connected sender (max 100)Every connected sender (max 100)Every connected sender (max 100)Every connected sender (max 100)Every connected sender (max 100)
Warmup: emails per account per dayNot published2Not published2Not published2Not published2Not published2Not published2Not published2
Premium or advanced warmup poolNo3Yes3Yes3Yes3No3Yes3Yes3
Emails per month5,000100,000 (the monthly-billing card says 125,000)500,000500,000+ (custom)5,000100,000 (the monthly-billing card says 125,000)500,000
Contacts you can upload (total)1,000 uploaded (total, not per month)25,000 uploaded (total, not per month)100,000 uploaded (total, not per month)100,000+ (custom)1,000 uploaded (total, not per month)25,000 uploaded (total, not per month)100,000 uploaded (total, not per month)
Email verifications per monthNot included: 0.25 Instantly credits per lead, bought on a Credits plan (from $9/mo for 150 credits = 600 checks)Not included: 0.25 Instantly credits per lead, bought on a Credits plan (from $9/mo for 150 credits = 600 checks)Not included: 0.25 Instantly credits per lead, bought on a Credits plan (from $9/mo for 150 credits = 600 checks)Not included: 0.25 Instantly credits per lead, bought on a Credits plan (from $9/mo for 150 credits = 600 checks)Up to 6,000 (1,500 bundled credits at 0.25 per check, shared with lead search)Up to 20,000 (5,000 bundled credits at 0.25 per check, shared with lead search)Up to 40,000 (10,000 bundled credits at 0.25 per check, shared with lead search)
Lead-search credits per monthNone (separate Credits plan)None (separate Credits plan)None (separate Credits plan)None (separate Credits plan)1,5005,00010,000
CRMNot included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)Not included: separate CRM plan, $47/mo (Growth CRM) or $97/mo (Hyper CRM)
Team seatsNo team invites3Team invites included (seat count not published)3Team invites included (seat count not published)3Team invites included (seat count not published)3No team invites3Team invites included (seat count not published)3Team invites included (seat count not published)3
Unibox (shared reply inbox)No3Yes3Yes3Yes3No3Yes3Yes3
A/B testingNo3Yes3Yes3Yes3No3Yes3Yes3
API and webhooksNo3Yes3Yes3Yes3No3Yes3Yes3
  1. The pricing page says “Unlimited Email Accounts”; the Terms of Service cap connected accounts at 100 per workspace, and each workspace is billed separately.
  2. No per-plan cap is published; you set it per account. Slow Ramp starts at 2 warmup emails a day and adds 2 a day.
  3. Pricing-page feature grid: icon on Hypergrowth only.
  • Terms cap: Terms of Service §2.2: at most 100 connected email accounts per workspace, although the pricing page advertises unlimited email accounts. Source

Sold separately:

  • Nano credits (verification): $9/mo. 150 credits a month; verification costs 0.25 credits per lead, so up to 600 checks if spent only on verification. Source
  • Growth credits (verification): $47/mo. 1,500 credits a month; verification costs 0.25 credits per lead, so up to 6,000 checks if spent only on verification. Source
  • Growth credits 2 (verification): $77/mo. 2,000 credits a month; verification costs 0.25 credits per lead, so up to 8,000 checks if spent only on verification. Source
  • Supersonic credits (verification): $97/mo. 5,000 credits a month; verification costs 0.25 credits per lead, so up to 20,000 checks if spent only on verification. Source
  • Supersonic credits 2 (verification): $147/mo. 7,500 credits a month; verification costs 0.25 credits per lead, so up to 30,000 checks if spent only on verification. Source
  • Hyper credits (verification): $197/mo. 10,000 credits a month; verification costs 0.25 credits per lead, so up to 40,000 checks if spent only on verification. Source
  • Hyper credits 2 (verification): $300/mo. 20,000 credits a month; verification costs 0.25 credits per lead, so up to 80,000 checks if spent only on verification. Source
  • Hyper credits 3 (verification): $500/mo. 45,000 credits a month; verification costs 0.25 credits per lead, so up to 180,000 checks if spent only on verification. Source
  • Hyper credits 4 (verification): $997/mo. 100,000 credits a month; verification costs 0.25 credits per lead, so up to 400,000 checks if spent only on verification. Source
  • Growth CRM (crm): $47/mo. Unlimited seats, flat fee. Source
  • Hyper CRM (crm): $97/mo. Unlimited seats, flat fee. Source
  • Email Outreach Add-on (volume): $87/mo. Available on Hyper Growth and Light Speed only. Source
  • Growth (Instantly Credits): $47/mo (1500-2000 Instantly Credits Monthly, Database of 450M+ B2B Leads)
  • Supersonic (Instantly Credits): $97/mo (5000-7500 Instantly Credits Monthly, Everything in Growth)
  • Hyper Credits (Instantly Credits): $197/mo (10K-200K Instantly Credits Monthly, Everything in Growth)
  • Enterprise (Instantly Credits): custom pricing (200 000+ Instantly Credits Monthly, Everything in Growth)
  • VIP (managed service): custom pricing (AI Sales Agent Setup, AI Inbox Manager Setup)

Sources: instantly.ai/pricing, instantly.ai/terms, instantly.ai/email-warmup, help.instantly.ai/en/articles/10273259-instantly-plans-overview, help.instantly.ai/en/articles/6514690-how-to-verify-leads

Reply.io: 18 plans

Reply.io: every sending plan compared, as published on reply.io and in its terms and help docs
Email Volume – 1,000 active contactsEmail Volume – 2,000 active contactsEmail Volume – 3,000 active contactsEmail Volume – 5,000 active contactsEmail Volume – 10,000 active contactsEmail Volume – 25,000 active contactsEmail Volume – 50,000 active contactsEmail Volume – 100,000 active contactsEmail Volume – 200,000+ active contactsMultichannelAI SDR Starter – 1,000 active contactsAI SDR Starter – 2,000 active contactsAI SDR Starter – 3,000 active contactsAI SDR Growth – 5,000 active contactsAI SDR Growth – 10,000 active contactsAI SDR EnterpriseAgency CoreAgency AI SDR
Price, billed monthly$59/mo$69/mo$79/mo$99/mo$179/mo$299/mo$499/mo$999/moCustom$99/mo$800/mo$1,200/mo$1,500/mo$2,500/mo$5,000/moCustom$210/mo$500/mo
Price, billed annually (per month)$49/mo$59/mo$69/mo$89/mo$159/mo$259/mo$459/mo$899/moCustom$89/mo$500/mo$800/mo$1,000/mo$1,500/mo$3,000/moCustomNot publishedNot published
Email sender limitUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimited5UnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
Warmup: accounts warmed at onceYesYesYesYesYesYesYesYesYesYesYesYesYesYesYesYesYesYes
Emails per monthUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot published
Team seatsNot publishedNot publishedNot publishedNot publishedUnlimitedUnlimitedUnlimitedUnlimitedNot publishedNot publishedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimitedUnlimited
Unibox (shared reply inbox)Not publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedNot publishedYesYes

Sources: reply.io/pricing/

When to pick which

Pick Instantly if…

  • Its pricing page targets small teams, which Reply.io's does not.
  • It wins on cheapest paid plan for 1 seat (per month), cheapest paid plan for 5 seats (per month), G2 rating.

Pick Reply.io if…

  • Its pricing page targets B2B sales teams, which Instantly's does not.

You ask, we answer

Common questions

Is Instantly cheaper than Reply.io?

Yes at entry level: $47 vs $59 per month for one seat.

How much warmup do Instantly and Reply.io include?

Instantly: every connected sender on every Outreach plan; daily warmup volume not published; advanced warmup on Hypergrowth and up. Reply.io: yes.

How many email senders can I connect to Instantly or Reply.io?

Instantly: 100 per workspace (Terms of Service; the pricing page says Unlimited). Reply.io: unlimited on the pricing page (terms not yet checked).

Do Instantly and Reply.io include email verification?

Instantly: not in Outreach plans: 0.25 credits per lead via a Credits plan (from $9/mo for 600 checks); bundles include credits. Reply.io: add-on.

Do Instantly and Reply.io have a built-in CRM?

Instantly: separate CRM plan: $47/mo (Growth CRM) or $97/mo (Hyper CRM). Reply.io: not published.

Which is rated higher on G2, Instantly or Reply.io?

Instantly: 4.8 (4,063 reviews, 2026-04-22). Reply.io: 4.6 (1,476 reviews, 2025-08-25).